Isaac Simpson in Dark Futura

There are lots of references to things i fo not know but there are also passages like this "In both capitalism and democracy, the only way to get things done is via implementation of propaganda campaigns by non-public individuals. In order to be successful, these campaigns must: Unite demographic subgroups around a single initiative using entities that those subgroups trust. Benefit the shared interests of the entities in question. Use or create a “moment in culture.” A brief explanation of these phrases. First, all societal projects are propaganda initiatives. There is simply no other way to realistically get things done in bottom-up structures like democracy and consumer capitalism. You have to move the masses, and the only way to move the masses is through propaganda. Second, every propaganda initiative must seek to unite different subgroups around a single cause; and the best way to do that is to appeal to “leaders” (more often celebrities, brands, universities, media companies, scientists, etc.) of those subgroups. Third, in order to fully participate, these “leaders” must have skin in the game—you can’t merely appeal to these entities rationally or emotionally (e.g. “a poster”), they must have a shared economic interest in the propaganda initiative (“an economy”). One of these interested parties must be the media itself. And finally, fourth, the only way to successfully deliver the message of the propaganda initiative is by either hijacking an existing “cultural moment” (e.g. the Super Bowl) or by creating one yourself. This is how you further ensure media complicity." stemming from the work of Edward Bernays. https://darkfutura.substack.com/p/cthulhu-gazes-right